26 Ways to Use eBooks to Boost Your Business
July 14, 2009 by affmanager
eBooks are one of the most popular forms of content on the Internet today. They’re easy to publish, eco-friendly, and virtually free to distribute.
Done-for-you private label rights (PLR) packages like Mom PLR eBooks make publishing and marketing them easier than ever. No wonder, many Internet marketers are making fortunes from selling eBooks.
But did you know that an eBook can boost your business in so many ways, other than by selling it as an eBook?
Here are 26 ways one eBook can boost your business:
1. Break up the eBook into blog posts or articles for your site. Publishing fresh content frequently is a good way to build up traffic.
2. Use content from the eBook to respond to questions in Yahoo! Answers and discussion forums in your market. Of course, add a link to your site.
3. Turn the eBook into a training tool for your affiliates. Good affiliates are essential to your business.
4. Pull out content from the eBook to create a Squidoo lens, Hub Page and Google Knol. These Web 2.0 platforms are excellent sources of back links to your site.
5. Rewrite parts of the eBook into unique articles and submit to Ezine Articles, Lady Pens, Associated Content, Go Articles, and other article directories. More quality back links for your money pages.
6. Break up the eBook into an e-course. You can either sell or give away the e-course.
7. Take parts of the eBook and use them in your email newsletter or Ezine.
8. Give away the eBook to build up a mailing list. Readers will gladly give their email addresses for an eBook that addresses their problems.
9. Offer the eBook as a bonus for a paid product. Increase the value of your product.
10. Give the eBook away as an unannounced bonus to your customers. They’ll love you for it and will be happy to buy from you again.
11. Take the most actionable parts of the eBook and create a printed promotional postcard, flyer or newsletter.
12. Rewrite the eBook for a more specific niche, such as “stay at home Moms,” “Moms of multiples,” “Moms of teens,” “homeschooling Moms,” etc. Create a new stream of income from another market.
13. Sell the eBook as a printed book through Lulu.com. Be where few Internet marketers are.
14. Expand the eBook into a self-study course, by creating mindmaps, cheatsheets and step-by-step guides.
15. Break up the eBook into an audio or teleseminar series, which you either sell or give away.
16. Transform each chapter of the eBook into a podcast via iTunes. Podcasts increase your authority, drive traffic to your site, and warm up listeners to your offer.
17. Use the eBook to create a slideshow or screen capture video. Use the video to market your product or service on video sharing sites like YouTube.
18. Read the eBook to create an audio product. Sell it as a digital product, or a preloaded mp3 player. You’ll stand out from your competition.
19. Translate the eBook into another language, and sell it in other countries.
20. When preparing for a media interview, get content from the eBook to build your key messages.
21. Distill the eBook into a special report to either sell or give away.
22. Get the best nuggets of content from the eBook and turn them into Twitter tweets. Add a link to your site or squeeze page.
23. Use the eBook as a reference material when writing a press release.
24. Transform the eBook into a white paper, which explains your product or service to your target market.
25. Bundle the eBook with other eBooks about related topics, to create a comprehensive home study course.
26. Break the eBook content down into group coaching sessions you give through teleconference, teleseminar or webinar format. Charge for the group coaching, or give free access to build your list.
As you can see, an eBook can boost your business in so many ways. If you’ve only been using an eBook as an eBook, you’re missing out. That eBook can be repurposed, transformed, re-targeted and monetized in so many ways. Even a single eBook can do so much for your business.
If you don’t want to write your own eBook or hire a ghostwriter to do it for you, then using PLR content is your answer. PLR is the most affordable and fastest way to get an eBook and other content for your biz.
If you’re in the Mommy market, then you have to check out Mom PLR eBooks., because you have PLR on everything, you can edit, rewrite and transform the content any way you like – and even put your name on it.
2 Proven Ways to Make More Affiliate Sales
July 2, 2009 by affmanager
You’ve got two new resources in our training center that will help you make more affiliate sales. Check it out:
http://partnerheadquarters.com/training/
The guides are for 2 proven ways you can make more affiliate sales. These are the items marked “New!”:
1. Increase Your Sales by Offering Product Bonuses – Offering bonuses is a very effective way to get your readers to order something through your affiliate link. Even the gurus do this – and you can, too. This guide shows you how.
2. Tips for Writing Your Own Solos – You know what they say: the money is in the list. But you have to know how to get past spam blockers, make your email stand out from others and get your readers to actually read your emails and click on the links. Whew!
You’ll learn essential marketing skills from these guides, which will help you in any business. So go ahead and read them now:
http://partnerheadquarters.com/training/
Top 10 Reasons Why The Mom Market Rocks
June 2, 2009 by affmanager
Did you know that companies are spending billions of dollars every year marketing their products to Moms? If you’re in the Mom market yourself, you know you’re in the right place. If not, then why aren’t you?
Services like <a href=”http://momplrebooks.com/amember/go.php?r=XXX&i=l1″ target=”_blank”>Mom PLR eBooks</a> make it easy for you to tap into this market, too. Don’t worry, there’s plenty of room, as you’ll see in our Top 10 reasons why the Mom market rocks:
1. Moms make up a huge market. There are over 80 million Moms in the United States, with 1.4 million new Moms giving birth for the first time every year (US Census).
2. Moms send a lot of money. Moms spend $1.3 trillion every year (Marketing to Moms by Maria T. Bailey, 2002). Have I mentioned the Mom market is huge?
3. Moms make a lot of buying decisions for their homes and families. Moms account for about 50% of spending on consumer electronics, food, health and beauty aids, home furnishings, and clothing (MRI, 2004). If you’re still looking for products to promote to the Mommy market, let this guide you.
4. Moms are web savvy. About 70% of Moms surveyed say they use the Internet to research before buying products (Marketing to Moms, 2002).
5. Moms like to shop online. The majority of Moms say they buy products online (Marketing to Moms, 2002). I told you, you’re in the right place. Internet marketing is the way to go!
6. Moms read their Email. Moms check their Email messages all day long (Lucid Marketing & BSM Media). Whoever said Email marketing was dead, was wrong.
7. Moms take Email messages to heart. 71% of Moms say their buying decisions are influenced by Email messages (Lucid Marketing & BSM Media). Not only do Moms read your Emails, they act on them, too.
8. Moms make things go viral. 80% of Moms say they forward useful Emails to their friends (Lucid Marketing & BSM Media 2004). So make your Emails useful!
9. Moms buy, not only for their spouses/partners and children, but for their parents as well. Up to 40% of Moms reportedly are involved in purchases for their aging parents (Marketing to Moms Coalition, 2007). This is a wonderful insight – let’s remember that Moms are somebody’s children, too.
10. Moms rely on their communities or tribes. 64% of Moms say the recommendations of others influence purchases they make for their home (Marketing to Moms, 2002).
Moms are the chief financial officers of their homes (and many have their own businesses as well). They buy a lot of stuff, both online and offline. They rely on other people to make up their minds about what to buy, and they appreciate getting really useful information that makes their lives easier.
What’s the take-away lesson for marketers here? You better be marketing to Moms and you better be doing it properly. Moms are craving useful information – are you providing it? <a href=”http://momplrebooks.com/amember/go.php?r=XXX&i=l1″ target=”_blank”>Moms PLR eBooks</a> can help you give Moms the content that they’re looking for online. You’ll get high-quality content written just for Moms, to use in your websites, infoproducts, Emails and more.
Give Moms content and products they love and they’ll spread the word for you. Moms ROCK!
